Monday, October 20, 2008

Imitation is the greatest form of flattery!

We came across a very similar format in The Daily Express, Sabah, on Friday, 17th October.
On the front page, a local seafood restaurant, Atlantis, advertised 2 of their food items, with an uncanny resemblance to MANGO's format! 
The similarities were distinct: 
-2 items, photographs and prices respectively
-Straightforward offer: Item & price- no additional text
-Phoenetically spelt name of item in local dialect

It's the first time since we noticed them advertising in the press, so we're flattered that they thought our ad format might work for them too!

 

No comments: